This is pure fantasticness. It turns advertising absolutely on it’s head. And that’s why it gets talked about/viewed 2,000,000 times. I guess all you need to know is that Optus is an Australian telco. You already know what Netflix is and who Gervais is.
Made me smile, made me grrrrr
Here are some things from the world of design, user experience, and marketing that made me smile this week – and a couple that made me grrrrrrrr (not a verb but you know what I mean.)