I’m really appreciating the core ideas set forth by Geoff Smart and Randy Street in “Who.”
I’m using it to get us to write mission statements for each of our key roles at BKW. It’s a bit late… but that’s ok. Better to do it now. We’ll implement other good ideas from the book later.
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Curious how BKW can help you tell your story effectively? Let’s talk. Our focus is on the technology and life sciences industries.
Here are some things from the world of design, user experience, and marketing that made me smile this week – and a couple that made me grrrrrrrr (not a verb but you know what I mean.)
Win this fantastic book edited by Emile Heijnen and Melissa Bremmer. There are two ways to enter.
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