Category: Blog

Barak Kassar June 13, 2008 No Comments

Uber-techie and uber-blogger Robert Scoble recently posted pictures of two of his laptops online and they are wall-to-walled with stickers.

Barak Kassar May 16, 2008 2 Comments

LinkedIn is a pretty powerful part of a digital marketer’s toolkit—especially when you consider an integrated marketing approach that ties

Barak Kassar May 16, 2008 No Comments

East Coast VC Josh Koppelman has some great ideas and concrete examples for using email to market the right way.

Barak Kassar April 24, 2008 No Comments

Maybe. Here’s some indication in the simplified “do more with this page” menu on the webpage for the current Web

Barak Kassar February 25, 2008 1 Comment

An important component of the work we do at Rassak is recognizing and working around the fact that the audiences

Team BKW November 1, 2007 No Comments

Working with BigFix SVP Marketing David Appelbaum, and Rassak Creative Net members Walt Morton and Greg Wrangler, Rassak developed and produced

Team BKW August 24, 2007 No Comments

We’re not sure if this is appropriate New York Times lingo, but wooohooooooo! Here’s the link.

Barak Kassar July 12, 2007 3 Comments

Successful creative work is about bursts of ideas and also very much about brutal editing of the ideas—at every stage—so

Team BKW June 13, 2007 No Comments

LaSandra Brill, a social media manager at Cisco Systems, has an interesting blog called Marketing in a Web 2.0 World.